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    Digitalisation

    14
    • Overview of the topic
    • Main points that will be covered on this topic
    • Defining and understanding digital transformation
    • Why the tourism sector should consider digitalization?
    • Current issues and challenges for digital transformation
    • An overview of the EU Policy Framework relating to this topic (if there are any)
    • Give an overview of the National policy framework and any National Action Plans relating to this topic (if there are any)
    • Introduce the main technologies and / or methodologies relating to this topic
    • Note the resources required, the challenges presented, the benefits which can accrue with each of these technologies or methodologies
    • Define the types of Tourism Stakeholders which could be impacted, the challenges they might encounter.
    • Outline where opportunities for collaboration may occur (among communities, tourism service providers, tourism development agencies and networks) and give examples of how opportunities for collaboration were developed / nurtured
    • Outline any potential benefits
    • Good practices
    • Links

    Green Construction

    5
    • Overview of the topic
    • Presentation of the topic
    • Overview of main technologies and/or methodologies relating to the topic
    • The topic’s relation to the tourism sector
    • Good practices related to Green Constructions

    Waste Handling

    16
    • Short summary of the topic
    • List the main points that will be covered in this topic
    • Give a short definition of this topic
    • Outline why this topic is important and relevant
    • Outline the current issues and challenges for this topic
    • Give an overview of the EU Policy Framework relating to this topic (if there are any)
    • Give an overview of the National policy framework and any National Action Plans relating to this topic (if there are any)
    • Introduce the main technologies and / or methodologies relating to this topic
    • Benefits of a good waste handling
    • Outline how this Subject Matter could be useful / impactful for the Tourism Sector and help them reduce impact on climate change (reducing emissions and waste) and / or increase sustainable tourism
    • Define the types of Tourism Stakeholders which could be impacted, the challenges they might encounter.
    • Outline where opportunities for collaboration may occur (among communities, tourism service providers, tourism development agencies and networks) and give examples of how opportunities for collaboration were developed / nurtured
    • Outline any potential economic benefits for business or communities
    • Good practices
    • Some info
    • Links

    Accessible and Green Energy

    5
    • Overview of the topic
    • Presentation of the topic
    • Overview of main technologies and/or methodologies relating to the topic
    • The topic’s relation to the tourism sector
    • Good practices related to green energy

    Protection of Water Resources

    20
    • Overview of the topic
    • Short summary of the topic
    • List the main points that will be covered in this topic
    • Describe current issues and challenges for this topic
    • Challenges
    • New challenges require a targeted water policy
    • Provide an overview of the EU policy framework on this topic (if any)
    • Provide an overview of the national policy framework and any national action plans related to this topic (if any)
    • Present the main technologies and/or methodologies related to the topic
    • Why do we need to protect water resources?
    • Average consumption
    • How can we contribute to clean water as a society?
    • Climate change and global water supplies
    • Natural measures to protect water:
    • Describe how this topic could be beneficial/impactful to the tourism sector and help them reduce their impact on climate change (reduce emissions and waste) and/or increase sustainable tourism
    • Identify the types of tourism stakeholders that could be influenced, the challenges that could be faced.
    • Describe where opportunities for collaboration may arise (between communities, tourism service providers, tourism development agencies and networks) and give examples of how opportunities for collaboration have been developed/nurtured
    • Describe potential economic benefits to businesses or communities
    • Good practice
    • Sources and literature

    Protection of Natural Ecosystems

    15
    • Overview of the topic
    • Main points that will be covered on this topic
    • What a natural ecosystem is?
    • Why is important to protect natural ecosystem
    • Outline the current issues and challenges for this topic
    • Give an overview of the EU Policy Framework relating to this topic (if there are any)
    • Give an overview of the National policy framework and any National Action Plans relating to this topic (if there are any)
    • Introduce the main technologies and / or methodologies relating to this topic
    • Note the resources required, the challenges presented, the benefits which can accrue with each of these technologies or methodologies
    • Outline how this Subject Matter could be useful / impactful for the Tourism Sector and help them reduce impact on climate change (reducing emissions and waste) and / or increase sustainable tourism
    • Define the types of Tourism Stakeholders which could be impacted, the challenges they might encounter.
    • Outline where opportunities for collaboration may occur (among communities, tourism service providers, tourism development agencies and networks) and give examples of how opportunities for collaboration were developed / nurtured
    • Outline any potential benefits
    • Good practices
    • Links

    Sustainable use of Local Resources

    16
    • Overview of the topic
    • Presentation of the topic: Definition
    • The importance and relevance of the topic
    • Current issues and challenges for this topic
    • Give an overview of the EU Policy Framework relating to this topic
    • Overview of main technologies and/or methodologies relating to the topic:
    • Spatial planning
    • Possible initiatives
    • Food self-sufficiency
    • Energy efficiency and local renewable energy supply
    • Local circular economy and sustainable consumption
    • A selected topic related to the tourism sector
    • Define the types of Tourism Stakeholders which could be impacted, the challenges they might encounter. Outline where opportunities for collaboration may occur (among communities, tourism service providers, tourism development agencies and networks) and give examples of how opportunities for collaboration were developed / nurtured
    • Outline any potential economic benefits for business or communities
    • Good Practices
    • Sources and literature

    Attraction development of Tourist Destinations

    5
    • Overview of the topic
    • Presentation of the topic
    • Overview of main technologies and/or methodologies relating to the topic
    • The topic’s relation to the tourism sector
    • Good practices related to green energy

    Sustainable Development Goals - Implementation progress up-to-date

    6
    • Presentation of the topic
    • Overview of main technologies and/or methodologies relating to the topic
    • A selected topic related to the tourism sector
    • Note any tasks, quizzes, exercices or links to further reading which learner can use to deepen knowledge
    • Good Practices
    • Sources and literature
    • Home
    • Knowledge Base and Good Practice Bank
    • Attraction development of Tourist Destinations
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    The topic’s relation to the tourism sector

    3 min read

    Traveling is one of the most basic human needs during the frantic activities of global inhabitants. Tourists select a variety of tourism objects. There are visitors who like natural, cultural, and even man-made artifacts. Tourism objects and attractions are a type of facility that can entice tourists and visitors to visit a certain region and location. Attractions that have not been effectively cared for are a potential resource that cannot be labelled a tourism attraction until they are developed. A site will be difficult to label a tourist attraction if it lacks attractions.

    A destination’s tourism attractions are things that can be seen, such as scenery, ancient relics, shows, or things that can be done, such as traveling, doing sports, researching, or things that can be purchased, such as antique items or souvenirs, or things that can be enjoyed, such as clean air, service, or something edible that is unique to a particular area/country. This also implies that a tourist attraction is anything that causes someone or a group of people to visit because it has meaning, such as scenery, ancient and historical treasures, and specific events.

    • Cultural attraction. Strategic promotion measures, such as packaging, distribution, and media use, are critical in promoting cultural events as a branding component. Culture is a system of ideas and sentiments, an activity and creation created by humans in their social lives, and it is acquired via learning. Ideas, cultures, and values are all examples of culture. It derives from the word ‘culture,’ which relates to how person thinks.
    • Tourism distinctiveness derived from indigenous tourism is a significant branding component from a cultural standpoint. Uniqueness, originality, authenticity, and diversity are four factors that contribute to a good tourism destination. A tourist attraction’s uniqueness is defined as the combination of its features. Originality indicates purity, which is how far a product has not been corrupted and has not adopted a value that differs from its original value. Authenticity refers to sincerity. The distinction between authenticity and originality is that authenticity is frequently associated with the amount of antiquity and exoticism of a tourist destination. Authenticity is a value that blends natural, unusual, and earthy features.
    • Is a type of introduction to business improvement. Marketers utilize promotion as a kind of communication. Selling promotion, as a component of promotion, is an important component in advertising a product. According to this definition, promotion is a marketing endeavour that uses both media and non-media to convince customers, boost consumer desires, and improve product quality.
    • Customer satisfaction. In general, satisfaction refers to a person’s delight or disappointment as a result of a comparison between the impression of a product and their aspirations. Customer satisfaction is the overall evaluation of a product or service’s purchase and consumption experience. A corporation can also gauge customer satisfaction in a variety of ways: First and foremost, there is the complaint and suggestion system. Second, conduct a customer satisfaction survey. The third option is to go ghost shopping. And customer loss analysis.

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    Updated on 05/02/2023
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