Stakeholders in tourism are the public sector, the private sector, and the civil sector. The cooperation of all three sectors is therefore extremely important for the successful story of the destination. If we stand from the position of the public sector, the goal is a good presentation and implementation of a common tourism strategy for an individual destination. If the destination wants to become as sustainable as possible, it is therefore necessary to take measures, which were advocated by all three key stakeholders in tourism. The challenges we see are how to raise awareness among workers so that they adopt the mentioned water protection measures as their own. We can do this with the help of awareness raising, sustainable campaigns, prize games, etc.